About
the website

We believe that even the most brilliant minds can have the odd misstep. We’re fascinated by the stories of products that didn’t quite hit the mark, and we’re passionate about sharing those lessons with you.

This website and its content stand as the final product of the dissertation created by a group of MSc students at Griffith College.

 

At BuryIt.com, we believe that even the most brilliant minds can have the odd misstep. We’re fascinated by the stories of products that didn’t quite hit the mark, and we’re passionate about sharing those lessons with you.

This website and its content stand as the final product of the dissertation created by a group of MSc students at Griffith College.

Our
Mission

Our mission is simple: to help designers, startups, and innovators learn from the past so they can build a better future. We believe that by understanding the challenges others have faced, you can increase your chances of success and create products that truly resonate with your audience.

 

Our
approach

We know you’re busy. That’s why we present our case studies in bite-sized, interactive chunks that are easy to digest and remember.

 

Group photo with 4 team members

team
members

Hi there, nice to meet you! We’re a group of four enthusiastic MSc Interactive Digital Media students from Griffith College Dublin, with a shared passion for design, video production, and 3D modelling.

 

Hi there, nice to meet you! We’re a group of four enthusiastic MSc Interactive Digital Media students from Griffith College Dublin, with a shared passion for design, video production, and 3D modelling.

Y Tran - Lead designer
Y Tran
Product Designer / Product Lead

Extremely passionate about product design and development. Prefer leading to managing. Never say “no” to coffee and alcohol. Currently practising to be calmer and more patient.

Mithun - Visual Designer
Mithun muralidharan
Visual Designer

Interested in photography, visuals and drawing. Having issues with sleep cycle and hopes to live to see the end of One piece. Won’t be settling in life.

Ece - Game & 3D designer
Ece POC
3D Designer / Game developer

Interested in interior design & motion design. Eager to learn more of web/game design, 3D modelling. Admire books, art, and cats. Aiming to produce original works with different design disciplines. 

Shreyash - Video Producer
Shreyash Pagare
Video Producer

Specialising in video editing and digital storytelling, creating engaging content. Learning to master AI visual editing tools. Passionate about creativity, sports, and photography.

Why are we so obsessed with failure ?

  • Failure offers more valuable lessons: While success stories are inspiring, it’s often the missteps and challenges that offer the most profound insights into what not to do.

  • Celebrating effort: The world of product development is filled with both triumphs and setbacks. We want to create a space where failure is normalized, and the effort and creativity behind every product is honored.